News

News

Brand-New Innkeepers Find Advertising Success with Explore Asheville

Brand-New Innkeepers Find Advertising Success with Explore Asheville

Dan and Diane Rogers, innkeepers at Pinecrest Bed & Breakfast, say ExploreAsheville.com is the top site for referrals to their website.

“It is eye-opening to track my marketing spends,” she shares. “I’m thrilled I have really good clicks from ExploreAsheville.com. I recommend the site because it drives traffic to my website that converts to bookings.”

Read more about their story in this article from Simpleview.

read more
BCTDA casts wider net with new advertising plan

BCTDA casts wider net with new advertising plan

The new Explore Asheville marketing campaign, developed by Atlanta-based ad agency 360i, encourages visitors to be “spontaneous and open, embracing the small and big surprises that Asheville will offer up.” The tagline, “Let your spirit run free,” is meant to highlight the liberation and spontaneity travelers discover when visiting the region.

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Panel discussion reveals emerging leadership dynamics

Panel discussion reveals emerging leadership dynamics

Panelists for the Leadership Asheville Buzz Breakfast series finale, held Aug. 14 at the Crowne Plaza Resort’s Expo Center, included, from left, Stephanie Brown of Explore Asheville; Debra Campbell of the city of Asheville; Avril Pinder of Buncombe County; and Lakesha McDay of Dogwood Health Trust. Nancy Cable, far right, is the chancellor of UNC Asheville and moderated the discussion.

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Community celebrates the benefits of tourism economy  at annual meeting of Buncombe County Tourism Development Authority

Community celebrates the benefits of tourism economy at annual meeting of Buncombe County Tourism Development Authority

More than 300 people working in tourism-related businesses that benefit from visitors, including independent retailers, artists and musicians, lodging, hospitality and food and beverage professionals, and representatives from cultural and outdoor attractions and nonprofits, along with elected and appointed officials, gathered today at the Omni Grove Park Inn to celebrate the benefits of tourism to the community and learn what’s ahead for 2020. 

read more
Brand-New Innkeepers Find Advertising Success with Explore Asheville

Brand-New Innkeepers Find Advertising Success with Explore Asheville

Dan and Diane Rogers, innkeepers at Pinecrest Bed & Breakfast, say ExploreAsheville.com is the top site for referrals to their website.

“It is eye-opening to track my marketing spends,” she shares. “I’m thrilled I have really good clicks from ExploreAsheville.com. I recommend the site because it drives traffic to my website that converts to bookings.”

Read more about their story in this article from Simpleview.

read more
BCTDA casts wider net with new advertising plan

BCTDA casts wider net with new advertising plan

The new Explore Asheville marketing campaign, developed by Atlanta-based ad agency 360i, encourages visitors to be “spontaneous and open, embracing the small and big surprises that Asheville will offer up.” The tagline, “Let your spirit run free,” is meant to highlight the liberation and spontaneity travelers discover when visiting the region.

read more
Panel discussion reveals emerging leadership dynamics

Panel discussion reveals emerging leadership dynamics

Panelists for the Leadership Asheville Buzz Breakfast series finale, held Aug. 14 at the Crowne Plaza Resort’s Expo Center, included, from left, Stephanie Brown of Explore Asheville; Debra Campbell of the city of Asheville; Avril Pinder of Buncombe County; and Lakesha McDay of Dogwood Health Trust. Nancy Cable, far right, is the chancellor of UNC Asheville and moderated the discussion.

read more
Community celebrates the benefits of tourism economy  at annual meeting of Buncombe County Tourism Development Authority

Community celebrates the benefits of tourism economy at annual meeting of Buncombe County Tourism Development Authority

More than 300 people working in tourism-related businesses that benefit from visitors, including independent retailers, artists and musicians, lodging, hospitality and food and beverage professionals, and representatives from cultural and outdoor attractions and nonprofits, along with elected and appointed officials, gathered today at the Omni Grove Park Inn to celebrate the benefits of tourism to the community and learn what’s ahead for 2020. 

read more

Upcoming Events

  1. Explore Asheville CVB Holiday Party – December 2019

    Tuesday, December 10, 4:30 pm - 6:30 pm
  2. Explore Asheville 101 Orientation – December 11

    Wednesday, December 11, 10:00 am - 11:30 am
  3. BCTDA Board Meeting – December 2019

    Wednesday, December 18, 9:00 am - 11:00 am