Tourism promotion has been a successful strategy for building the local Asheville area economy. The establishment of the occupancy tax by the Buncombe County Tourism Development Authority (BCTDA) in 1983 created a source of marketing funds that has helped create and sustain independent businesses by expanding the Asheville customer base and providing free marketing to connect visitors to local shops, restaurants, cultural experiences, events, attractions and accommodations.
Look who is counting on tourism in Asheville. Think it’s primarily lodging? Think again. The impact of visitors is more far-reaching than you might expect.
The BCTDA will provide $4.6 million to the City of Asheville to complete the southern section of the River Arts District Transportation Improvement Project (RADTIP). “The Buncombe County TDA continues to deliver on its mission to be a leader in the economic development of Buncombe County by dedicating lodging tax revenue to projects that make the community a better place to live and visit,” said Asheville Mayor Esther Manheimer.
Public notice is hereby given that the Buncombe County Tourism Development Authority intends to amend the budget ordinance as presented to its governing board and will conduct a budget hearing on Wednesday, February, 27, 2019, beginning at 9:00 a.m. in the Boardroom of the Explore Asheville Convention & Visitors Bureau at 27 College Place, Asheville, […]
The BCTDA is expanding its Wayfinding system to include inter-district signs for the River Arts District. Attend a Community Input Session on January 31, 2019 to help guide the development of this design process.
Explore Asheville today announced the selection of award-winning, Atlanta-based advertising agency 360i as its new agency of record. The agency will support Explore Asheville in generating national brand awareness that will continue to fuel tourism’s annual economic impact of $3.1 billion in the community.
The December 19, 2018 regular meeting of the Buncombe County Tourism Development Authority, a Public Authority and a Nonprofit Corporation, has been rescheduled to Thursday, January 10, 2019, at 9:00 a.m., in the Board Room of the Explore Asheville Convention & Visitors Bureau, located at 27 College Place in Asheville.
The BCTDA’s investment in tourism promotion creates a customer base that sustains local businesses year-round. invests in community assets enjoyed by residents, and generates awareness and reputation for Asheville that supports all economic development goals.
Tourism is essential to Asheville’s economic vitality. Learn more about the community benefits of tourism.
