Learn More About TMIP
Community Benefits of Tourism
What’s New
Buncombe Tourism Development Authority’s Initiative to Manage Tourism Continues; Public Forum Scheduled for Oct. 23
Following a thorough assessment of existing conditions, community plans, and future needs, the project team will present results of the surveys and other findings related to Buncombe County’s authentic heritage, local economy, capacity and affordability, infrastructure and capital investment, and connectivity at a free public forum on Oct. 23, 6 – 7:30 p.m., at AB Tech’s Ferguson Auditorium.
Agency Campaign Overview
It was paramount that we conveyed the authentic spirit of the Asheville area. We prioritized platforms that allow for sight, sound and motion in order to showcase the beauty and vibrancy of the area and all there is to do. From the cast of people featured in the campaign, to the crew behind the scenes to the team at Echo Mountain who created the music, we worked with locals because they know the area best and contribute to the spirit of the community.
Brand-New Innkeepers Find Advertising Success with Explore Asheville
Dan and Diane Rogers, innkeepers at Pinecrest Bed & Breakfast, say ExploreAsheville.com is the top site for referrals to their website.
“It is eye-opening to track my marketing spends,” she shares. “I’m thrilled I have really good clicks from ExploreAsheville.com. I recommend the site because it drives traffic to my website that converts to bookings.”
Read more about their story in this article from Simpleview.
Tourism Cares
Panel discussion reveals emerging leadership dynamics
Panelists for the Leadership Asheville Buzz Breakfast series finale, held Aug. 14 at the Crowne Plaza Resort’s Expo Center, included, from left, Stephanie Brown of Explore Asheville; Debra Campbell of the city of Asheville; Avril Pinder of Buncombe County; and Lakesha McDay of Dogwood Health Trust. Nancy Cable, far right, is the chancellor of UNC Asheville and moderated the discussion.
The Aloft Asheville Downtown is awarded the 2019 Alice S. Marriott Award for Community Service
As one of Marriott’s 7,000 properties, McKibbon Hospitality’s Aloft Asheville Downtown just put the national spotlight on Asheville after receiving the Alice S. Marriott Award for Community Service. This is an incredible honor highlighting the Aloft team’s dedication to serving our community.
Tourism Industry Supports Local Nonprofits
“We are continually amazed by the philanthropic nature of our culinary and hospitality community here and how generous they are to the local community,” says Mary Nesbitt, chief development officer of Asheville-based hunger relief nonprofit MANNA FoodBank. “The contributions they make are immeasurable.”
Perspectives
Planning for the Future of Tourism in Buncombe County | OPINION
Here at the culmination of National Tourism Week (May 5-11) and with the start of the summer travel season on the horizon, the timing feels right to shine a light on the public good that we can attribute to tourism and share the ways that lodging tax revenue will be activated to help manage impacts and plan future investments for the benefit of both Asheville area residents and visitors.
Lodging Tax Supports Local People | LETTER
Every day, I am inspired by local people who launch and live their dreams here, dreams that are possible because of tourism.
What’s New
Buncombe Tourism Development Authority’s Initiative to Manage Tourism Continues; Public Forum Scheduled for Oct. 23
Following a thorough assessment of existing conditions, community plans, and future needs, the project team will present results of the surveys and other findings related to Buncombe County’s authentic heritage, local economy, capacity and affordability, infrastructure and capital investment, and connectivity at a free public forum on Oct. 23, 6 – 7:30 p.m., at AB Tech’s Ferguson Auditorium.
Agency Campaign Overview
It was paramount that we conveyed the authentic spirit of the Asheville area. We prioritized platforms that allow for sight, sound and motion in order to showcase the beauty and vibrancy of the area and all there is to do. From the cast of people featured in the campaign, to the crew behind the scenes to the team at Echo Mountain who created the music, we worked with locals because they know the area best and contribute to the spirit of the community.
Brand-New Innkeepers Find Advertising Success with Explore Asheville
Dan and Diane Rogers, innkeepers at Pinecrest Bed & Breakfast, say ExploreAsheville.com is the top site for referrals to their website.
“It is eye-opening to track my marketing spends,” she shares. “I’m thrilled I have really good clicks from ExploreAsheville.com. I recommend the site because it drives traffic to my website that converts to bookings.”
Read more about their story in this article from Simpleview.
Tourism Cares
Panel discussion reveals emerging leadership dynamics
Panelists for the Leadership Asheville Buzz Breakfast series finale, held Aug. 14 at the Crowne Plaza Resort’s Expo Center, included, from left, Stephanie Brown of Explore Asheville; Debra Campbell of the city of Asheville; Avril Pinder of Buncombe County; and Lakesha McDay of Dogwood Health Trust. Nancy Cable, far right, is the chancellor of UNC Asheville and moderated the discussion.
The Aloft Asheville Downtown is awarded the 2019 Alice S. Marriott Award for Community Service
As one of Marriott’s 7,000 properties, McKibbon Hospitality’s Aloft Asheville Downtown just put the national spotlight on Asheville after receiving the Alice S. Marriott Award for Community Service. This is an incredible honor highlighting the Aloft team’s dedication to serving our community.
Tourism Industry Supports Local Nonprofits
“We are continually amazed by the philanthropic nature of our culinary and hospitality community here and how generous they are to the local community,” says Mary Nesbitt, chief development officer of Asheville-based hunger relief nonprofit MANNA FoodBank. “The contributions they make are immeasurable.”
Perspectives
Planning for the Future of Tourism in Buncombe County | OPINION
Here at the culmination of National Tourism Week (May 5-11) and with the start of the summer travel season on the horizon, the timing feels right to shine a light on the public good that we can attribute to tourism and share the ways that lodging tax revenue will be activated to help manage impacts and plan future investments for the benefit of both Asheville area residents and visitors.
Lodging Tax Supports Local People | LETTER
Every day, I am inspired by local people who launch and live their dreams here, dreams that are possible because of tourism.
Community Partners
