CVB 101

CVB 101

Partner with Explore Asheville and Expand Your Reach

Tourism promotion has been a successful strategy for building the local economy. The establishment of the occupancy tax in 1983 created a source of marketing funds that has attracted visitors to Asheville and customers for our local businesses.

Although the funds are collected by hotels and other paid lodging, every qualified tourism-related business is represented by Explore Asheville’s marketing efforts FREE-OF-CHARGE.

This collective source of promotion has helped create and sustain independent businesses by expanding the Asheville customer base and providing free marketing to connect visitors to local shops, restaurants, cultural experiences, events, attractions and accommodations.

The Explore Asheville Convention & Visitors Bureau offers a variety of partner opportunities. Plug-in to CVB initiatives by attending a CVB 101 Open Door Session, or get started here.