Festivals & Cultural Events (F&CE) Support Fund

Scroll down to bottom of page for information on sponsorship opportunities

Background and Goals of the Festivals & Cultural Events Program

The Festivals & Cultural Events Support Fund Grant Program was launched in 2016 by the Buncombe County Tourism Development Authority (BCTDA) and is designed to provide financial support for events that both serve the residents of Buncombe County and the visitors who travel to the Asheville area for the sense of authenticity and welcoming spirit that the destination exudes.

The primary purposes of this fund are to:

  • Support and preserve cultural identity within Buncombe County;
  • Stimulate the creation of new, or expansion of existing, festivals and cultural events; and
  • Contribute to the financial viability and long-term sustainability of the area’s festivals and cultural events.
Source of Funding

The BCTDA’s sales and marketing programs are funded by the occupancy tax, which is governed by North Carolina law. The law does not provide for funding the operations of individual festivals or cultural events.

Revenue earned through advertising sales and lodging reservations booked on ExploreAsheville.com is dedicated to the Festivals and Cultural Events Support Fund. Occupancy tax revenue is not used in this program.

Available grants for Festivals & Cultural Events range from $1,000 to $5,000, not to exceed 50% of the total event budget. The number of grants awarded is limited by available funds.

Annual Festivals & Cultural Events Grant Program

The 2021 grant application process is valid for festivals and cultural events occurring in the 2022 calendar year. While applicants will receive funding commitment notification in the 2021 grant cycle, funds will be disbursed in 2022 following the successful completion of the event.

An Information Session was held on September 8, 2021. The application submission deadline was September 29, 2021, and Grant Awards were announced on October 27, 2021. Review the announcement in the Press Release here. Update, February 2022: The event called Flacktoberfest has been postponed until 2023. The $1,000 grant was returned by festival organizers.


F&CE Program Guide:  BCTDA 2021 Festival and Cultural Event Support Fund Program Guide
F&CE Application Form: 2021 F&CE Support Fund Grant Application Form

Past Festivals & Cultural Events Fund Awards

Sponsorship Opportunities

In addition to funding Festivals & Cultural Events through earned revenue, the BCTDA offers sponsorship funding to Buncombe County-based nonprofits providing professional and community development opportunities that serve the local community including tourism partners. Opportunities must be in alignment with at least one of the BCTDA’s Strategic Imperatives to be eligible for and receive funding. The Strategic Imperatives are included in the application below.

Applications may be submitted at any time; however, requests are reviewed on a quarterly basis as follows: February 15, May 15, August 15, November 15. Funding decisions will be determined, and notifications sent to applicants within two weeks of quarterly review dates.


Sponsorship Application Form: 2021-2022 BCTDA Sponsorship Application Form